Oconto County Sees 19 Home Flips, Averaging 3.3% Gross ROI in July 2026
Oconto County, Wisconsin, recorded 19 residential home flips in the trailing 12-month period ending July 2026, signaling moderate investor activity within the market. These properties achieved an average gross profit of $8K per flip, resulting in an average gross ROI of 3.3%. The speed of capital turnover in the county was relatively swift, with an average of 78 days to flip. This data, according to BatchData's Flip Activity Report, provides a snapshot for real estate investing professionals and the press assessing market dynamics.
County Overview
Oconto County's 19 home flips represent a distinct segment of the broader Wisconsin housing market. While this volume places the county at #31 among the 70 counties in Wisconsin, it accounts for a smaller 0.4% share of the state's total 4,365 flips. Nationally, the U.S. saw 341,944 flips during the same period, underscoring Oconto County's role as a niche market for property rehabilitation and resale. The modest count of flips suggests that while investor interest exists, it is not as concentrated as in larger metropolitan areas or more active state markets.
The financial metrics for Oconto County flips indicate tight margins for investors. The average gross profit of $8K per flip, coupled with a 3.3% average gross ROI, suggests that while properties are being turned over, the profit potential before accounting for carrying costs, rehab expenses, and selling fees is relatively constrained. This figure is a critical consideration for investors evaluating opportunities, as gross ROI excludes significant operational costs. Despite these margins, the average 78 days to flip demonstrates an efficient capital cycle, indicating that properties are being bought, renovated, and resold within a relatively short timeframe. This rapid turnover can be appealing for investors prioritizing speed and liquidity, even if the per-deal profit is lower.
Local Market Context
The relatively low gross ROI of 3.3% in Oconto County suggests that investors face either higher acquisition costs, more modest appreciation during the hold period, or a combination of both. In a market with limited inventory, competition for properties suitable for flipping could drive up initial purchase prices, compressing potential profits. Conversely, if resale values are not seeing significant increases, the spread between purchase and sale narrows. For investors looking to optimize returns, understanding these local cost structures and market demand is crucial. BatchData provides comprehensive property data API solutions that can help analyze these underlying factors, offering granular insights into specific property characteristics and transaction histories.
The average 78-day flip duration in Oconto County highlights a market where properties are not sitting idle for long after purchase by investors. This rapid capital deployment and recovery cycle could attract investors who prioritize liquidity and the efficient reuse of funds across multiple projects, even if individual project margins are lean. Such efficiency can be a strategic advantage, especially for those managing a portfolio of projects or seeking to quickly redeploy capital. By leveraging tools like property search and smart monitoring, investors can identify potential flip candidates and track market changes, optimizing their acquisition and disposition strategies.
Comparing Oconto County's flip activity to the broader Wisconsin and national trends reveals its distinctive position. While its 0.4% share of state flips and #31 ranking indicate a smaller contribution to the overall state volume, the specific profit margins and flip times offer a nuanced view. Oconto County's market dynamics appear to favor quicker transactions over high individual gross profit margins, potentially appealing to a specific subset of investors focused on volume and capital velocity rather than large per-deal returns. For those seeking to deepen their understanding of local market trends or acquire bulk data for comprehensive analysis, BatchData offers robust assessor data and market reports to inform strategic decisions. Investors in Oconto County, therefore, must carefully weigh the balance between fast capital turnover and the relatively modest gross profitability to align with their investment objectives.