Rooks (KS) Investor Pulse Report (2025-Q4)

Investors hold a substantial footprint in Rooks County, owning 803 single-family residential properties, which constitutes a significant 38.6% of the county's total 2,080 SFRs.

The market is overwhelmingly characterized by individual ownership, with these investors controlling 710 properties, or 88.4% of the investor portfolio. In contrast, company-owned properties number just 117, making up the remaining 14.6%.

A defining feature of the Rooks County investor market is its complete reliance on cash financing. All 803 investor-owned properties are classified as cash-owned, with zero properties reported as financed, indicating a low-leverage, high-equity environment.

The primary strategy for investors is clearly rental income, with 783 properties (97.5% of their holdings) listed as rented. This demonstrates a market geared towards long-term holds rather than speculative flipping.

The landlord landscape is composed of 948 distinct entities, with individual landlords (857) outnumbering company landlords (91) by a ratio of more than 9-to-1, reinforcing the 'mom-and-pop' nature of the local rental market.

The Rooks County real estate market experienced a complete standstill in Q4 2025, with zero recorded property acquisitions by either landlords or traditional homeowners. This lack of activity makes it impossible to draw any current price comparisons or analyze market trends.

Due to the absence of transactions, no price gap between landlords and homeowners can be calculated for Q4 2025 or preceding quarters, indicating an extremely illiquid market.

The provided data for the 2020-2023 period indicates an average acquisition price of $68,419 but is based on zero properties purchased, highlighting a prolonged period of very low to non-existent sales velocity.

Without recent sales, it is not possible to assess price appreciation or depreciation trends from the pandemic-era to the present day.

The lack of transactional data is the most significant finding, pointing to a market characterized by long-term holds and minimal turnover rather than active trading.

Investor purchasing activity came to a complete halt in Q4 2025, with landlords acquiring zero of the zero total SFRs sold in Rooks County. This reflects a totally frozen market for the quarter.

The market share for landlords was 0.0%, a direct result of the absence of any sales transactions across the entire county during this period.

Mom-and-pop landlords (1-10 properties), who dominate the ownership landscape, made no new acquisitions, accounting for 0.0% of the non-existent purchase volume.

Similarly, institutional investors (1,000+ properties) were not a factor, with zero purchases recorded in Q4 2025.

No new landlords entered the market in Q4 2025, as indicated by zero purchases in the single-property (Tier 01) category. The lack of new entrants signals market stagnation rather than growth.

The investor landscape in Rooks County is dominated by small-scale operators. Mom-and-pop landlords (owning 1-10 properties) control a staggering 96.3% of all investor-owned SFRs.

First-time or single-property investors are the bedrock of the market, with 604 properties falling into this tier, representing 71.4% of the entire investor portfolio.

Mid-size landlords (11-1,000 properties) have a minimal footprint, collectively owning just 3.7% of the investor-held housing stock.

There is absolutely no institutional investor presence in Rooks County's SFR market. Tier 09 (1,000+ properties) accounts for 0.0% of ownership, indicating this market is not on the radar of large-scale corporate investors.

The ownership structure is heavily skewed towards the smallest investors, with those owning 1-5 properties controlling a combined 93.5% of the market, highlighting an extremely fragmented and localized ownership base.

Individual investors are the dominant force across all portfolio sizes in Rooks County. Even in the relatively larger 'small landlord' tier (6-10 properties), individuals own 75.0% of the properties (18 homes).

A crossover point where companies become the majority owners does not exist in this market. The highest concentration for companies is in the 6-10 property tier, where they own just 6 properties (25.0%).

In the largest active tier (11-20 properties), ownership is exclusively individual, with these investors owning all 28 properties (100.0%).

Even among the most numerous single-property landlords, individuals represent the vast majority, owning 548 of the 604 properties (89.0%) in that tier.

Due to the lack of recent transactions, it is impossible to compare acquisition prices between individual and company investors within any tier.

Investor activity in Rooks County is not evenly distributed but concentrated in a few key areas. The zip code 67663 holds the largest number of investor-owned properties at 310, representing 30.8% of its housing stock.

Certain zip codes exhibit hyper-concentrated investor ownership rates. For instance, 67661 is reported as 100.0% investor-owned, and 67657 has a 78.8% investor penetration rate (115 properties), indicating these areas are predominantly rentals.

The zip code 67669 also shows a significant investor presence, with 258 properties owned by investors, making up 35.1% of its SFR inventory.

There is a distinction between the areas with the highest count and the highest percentage of investor ownership. While 67663 has the most units, smaller zip codes like 67661 and 67657 have far higher saturation rates.

The data for some zip codes, such as 67639 and 67646, was not available, but the existing data clearly points to specific pockets of high investor concentration within the county.

The dataset contains no historical transaction records for landlords in Rooks County, making it impossible to analyze long-term market dynamics.

Consequently, key metrics such as the buy-to-sell ratio cannot be calculated. It is unknown whether landlords have historically been net buyers or sellers in this market.

There is no information on inter-landlord transactions, so the percentage of properties bought from or sold to other investors remains unknown.

Analysis of historical price trends, including the average buy price versus the average sell price, cannot be performed due to the lack of data.

Similarly, transaction patterns for institutional investors are unavailable, though their 0.0% ownership share suggests their historical activity has been negligible or non-existent.

The final quarter of 2025 saw a complete absence of real estate transactions in Rooks County, with the total number of transactions standing at zero. Landlords' share of this activity was consequently 0.0%.

No transaction volume was recorded for any investor tier, from single-property landlords to the largest operators. The market was uniformly inactive.

Average purchase prices by tier could not be calculated, as no properties were bought or sold during this period.

Inter-landlord trading activity was non-existent, with zero properties purchased from other landlords in Q4 2025.

The lack of Q4 transactions mirrors the lack of Q4 purchases, confirming that the market was in a state of complete stasis, with no properties changing hands among investors or any other market participants.